Facebook for Business Tip: Use Great Images

In a 30-day experiment, it was found that the click through rate (CTR) of posts containing photos is 128% higher than the CTR of posts containing videos or links. 

We also know photos on Facebook generate 53% more "Likes" than the average post.

While it's awesome if you can use original photos on your Facebook for business page, we know it can be challenging to walk around with a selfie-stick 24/7. To help you out, we've got a couple of great resources for license-free photos that will keep you from violating copyright laws. 

1. creative commons

Many Flickr users have chosen to offer their work under a Creative Commons license, and you can browse or search through content under each type of license.

2. google’s publicly reusable images

In Google’s Advanced Image Search, you can filter your search by images licensed for public reuse. When you open the Advanced Image Search, an option appears at the bottom to choose usage rights. Use the drop down menu to choose how you’d like to filter your images. Choose from a myriad of options ranging from “free to use" to “share” to “free to use, share, or modify, even commercially.” 

3. pexels

This site adds 50 new high-quality, royalty-free photos daily. Search for and download pictures of cityscapes, food, nature settings, sports, lifestyles and much more. 

4. foodie's feed

This site contains high-res food images that are free to use without attribution; however, they may not be resold.

5. new old stock

A site containing Vintage Photos from the public archives. They are free of known copyright restrictions and a great place for recapturing history.

Hive's Best Practice recommendation is to use your own photos whenever possible. Self-created images hold several benefits: there are no copyright laws, they’re more personal to your business (you're putting a face to a name), and you don't have to worry about a competitor using the same image.

Where do you get photos for your blog and Facebook Page? Are there some other resources we should know about? Please let us know info@hivecreativegroup.com